TechFW log (Courtesy: TechFW)

FORT WORTH, TX. (Feb. 20, 2023)  –  TechFW’s second Women & Wealth Conference, a
virtual event for female entrepreneurs and investors, will feature keynote speakers Lauren
Wessinger in the morning and Jasmin Brand in the afternoon.
The event’s focus is on investing, education, innovation and wellness. It is scheduled March 8th from 8 am – 3 pm CST.
Wessinger, founder of Lauren Yoga and The Daily Well, will be interviewed by Holland
Sanders-Lopez , CEO of Holland Collective. They will discuss the importance of taking care of yourself, which is the greatest wealth of any entrepreneur.
Wessinger coaches individuals on living mindfully. Understanding that we are an overworked and overwhelmed society, her workshops inspire ways to feel better in life without it being “one more thing” to add to the calendar. She is a certified mindfulness instructor through the University of California at Berkeley
Brand, founder of Her Texas, will be interviewed by Tiffany Blackmon, host of the podcast My So-Called Fabulous. They will discuss her entrepreneurial journey and the importance of women investing in themselves and other female entrepreneurs.

Brand is an award-winning marketer and serial entrepreneur who has earned a community
reputation as an out-of-the-box strategist and a leader when it comes to the business of
innovation and community building. Last spring, she was named the first Director of Innovation for the Frisco (Tx.) Economic Development Corporation, and is responsible for the creation of a tech-focused business expansion and community engagement strategy. 
In 2019, she founded Her Texas, a tech-enabled membership platform that increases community,connectivity and capital for women that do business in Texas. Brand was recognized as a
Minority Business Leader of the Year by the Dallas Business Journal and was the first recipient of the Young Professional Leadership ATHENA Award presented by the Dallas Regional Chamber and KPMG.
“Bringing together entrepreneurs and investors for education and inspiration creates a dynamic
that strengthens the connection points and ultimately increases the overall investment in women-
led ventures,” said Dev’n Goodman, Engagement Manager at TechFW and the event director.
The Women & Wealth afternoon is packed and powerful. TechFW has assembled an all-star
lineup, including:
 Investing in the Person — Laura Baldwin, Managing Director at Golden Seeds, and
Donna Letier, co-founder and CEO of Gardenuity.
 Top 10 Dos and Don’ts When Pitching for Dollars — Kat Weaver & Katie Dunn, co-
founders of Power to Pitch.
 Making Money Moves: Being Capital Efficient — Elle Hall-Coleman, CEO of
Girlfriend’s Budget.
 Making the Most of Your Marketing Budget – Shasta Daisy McCarty, Marketing
 Balancing Act: Expert, Founder, CEO — Gigi McDowell, CEO of Fêtefully. 
 Closing the Funding Gap — Holly Burrow, Principal Advisor eqALL. 
Following the afternoon keynote, live Q&A discussions will be facilitated by conference
speakers. Attendees will be able to choose their preferred small groups to join and have
conversations about entrepreneurship, investing, health and wellness.
The afternoon concludes with On-Demand education sessions led by TechFW community
members. Topics are angel investing, branding, entrepreneur lingo, and business plan must-haves.
Tickets for the day are $28. To register:

The Women & Wealth Conference is presented by TechFW, with Educational Partner Texas
Woman’s University – Center for Women Entrepreneurs and sponsors Baylor Scott & White All Saints Medical Center – Fort Worth, Higginbotham, and Her Texas.


TechFW helps innovators launch and grow emerging technology companies, and operates
programs– a non-seed accelerator, business incubator and angel investor network — that build, educate and support tech entrepreneurs and startups in an effort to take their proprietary
innovations to market.

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